Mine, craft, and battle through an epic rescue mission at Square One Mississauga
TORONTO, ON (JUNE 19, 2025) – Minecraft Experience: Villager Rescue, making its Canadian debut at Square One in Mississauga on Friday, June 20, 2025, welcomes the Minecraft community to journey into the Overworld for an in-person, interactive Minecraft experience.
This much-anticipated experience invites longtime Minecrafters, new players and families of all ages to step into the world of Minecraft and become real-life heroes on a thrilling quest that combines advanced technology with an insatiable love for Minecraft under one roof.
Minecraft Experience: Villager Rescue has been created by Montreal-based multimedia creative studio, Supply + Demand, in close collaboration with Experience MOD and game developer, Mojang Studios.
“Following the success of openings in the U.S. and U.K., we are very excited to bring Minecraft’s first-ever immersive touring experience to Canadian audiences,” says Federico San Martin, head of franchise development, Mojang Studios. “Minecraft Experience: Villager Rescue is designed to be a completely new and innovative way to experience Minecraft that both new and longtime players alike will enjoy.”
During this action-packed adventure and scavenger hunt, adventurers will enter the experience, journey through seven Minecraft realms, and help rescue the village under siege from a zombie attack. Along the way, they will collect resources and interact with iconic mobs – some more friendly than others, pandas and dolphins, as well as face skeletons, spiders, and of course, creepers.
Armed with only their wit and an Orb of Interaction (a glowing handheld device, which guides each visitor through the experience), players and groups will embark on a journey in search of the resources needed to craft a life-saving potion. Upon completion, guests can celebrate their heroic feat with the purchase of a Minecraft memento at the Trading Post. In addition, players can claim a sought-after commemorative half-zombie, half-villager cape post-adventure as a reward for attending the experience.
“In collaboration with our partners Mojang Studios and Microsoft, we have created an entirely new form of in-person experience at the crossroads of game design, experiential storytelling and multimedia,” says Olivier Goulet, founder and CEO, Supply + Demand. “Minecraft Experience: Villager Rescue is a ground-breaking adventure that is unlike any other experience created for the global market.
Minecraft is the best-selling game of all time with over 300 million copies sold, entertaining players from around the world through gaming and the blockbuster film A Minecraft Movie.
Now, with Minecraft Experience: Villager Rescue spawning in the GTHA, community members can take part in this epic rescue mission and story-based experience where iconic places and mobs from the game are brought to life before their eyes.
“Excitement for immersive, in-person experiences in the Mississauga community is strong and growing rapidly,” says Stephen Gascoine, director, Square One Shopping Centre. “Building on the success of past activations, this is the right place to ‘spawn’ one of our most exciting quests to date. The Minecraft community is incredibly passionate and engaged, and we can’t wait to welcome these fans to Square One for the ultimate Minecraft Experience: Villager Rescue!”
Minecraft Experience: Villager Rescue is open for a limited time at Square One in Mississauga, located at 199 Rathburn Rd. W. Tickets start at $32.00. Multi-pack, group, and flex tickets are also available.
For additional information, tickets and updates on future tour cities, including across Asia Pacific and Latin America, visit www.minecraftexperience.com.
Follow Minecraft Experience: Villager Rescue on Instagram, Facebook, and X; #minecraftexperience.
About Minecraft
Minecraft is the most popular video game of all time with a worldwide community of millions including Antarctica and the Vatican City. At its core, Minecraft is a game about placing blocks and going on adventures. The Minecraft franchise continues to reach new players through ongoing game updates, games like Minecraft Education, Minecraft Legends and Minecraft Dungeons, a diverse line of consumer products, a growing library of in-game Marketplace content, books and a recently released major motion picture.
About Microsoft
Microsoft (Nasdaq “MSFT” @microsoft) enables digital transformation for the era of an intelligent cloud and an intelligent edge. Its mission is to empower every person and every organization on the planet to achieve more.
About Experience MOD
Experience MOD is the global producer of Minecraft Experience: Villager Rescue in collaboration with Mojang Studios. The company is a creative, producing and promoting partnership with member companies who have a proven track record of success developing and bringing innovative, engaging entertainment experiences to audiences around the world. Experience MOD’s producing partners are Supply + Demand Studio (Quebec), The 7 Fingers (Quebec), FKP Scorpio GmBH (Germany), LOS Production (France), Act 5 Entertainment (USA) and Sierra Whiskey Entertainment (USA).
About Supply + Demand
Supply + Demand is a Canadian-based full-service agency with over 20 years of experience in creative, production and consulting services for interactive multimedia experiences and live events. The core team of 30 talented artists creates narratively driven content that captures audiences’ hearts and minds. With a network of over 150 collaborators and partners, we have the resources to bring even the most ambitious visions to life. Our productions are designed to create unforgettable and meaningful experiences that reshape human connections. We specialize in live, hybrid and virtual experiences.
