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Y Business: Toyota Canada earns eight 2025 Best Residual Value Awards from Canadian Black Book, including top brand honours

Toyota Canada Inc. has been recognized by Canadian Black Book (CBB) with eight 2025 Best Residual Value Awards, including Overall Brand Awards in the categories of Car (Toyota) and SUV/Truck (Toyota).

The CBB 2025 Best Residual Value Awards measure vehicle values into the future. These awards recognize which vehicles are expected to hold the largest percentage of their MSRP 48 months after the original date of purchase. The awards are presented in 21 categories of cars, trucks, SUVs and EVs. 

“We’re proud to be recognized by Canadian Black Book for our commitment to meet the driving needs of every Canadian through our product strategy,” said Robert Tsang, Vice President, Marketing and Sales, Toyota Canada. “Putting our customers first and providing high quality, durable, and reliable products is part of our foundation and we’re thankful for the continued trust.”

Toyota and Lexus were recognized with the following 2025 Best Residual Value Awards:

  • Overall Brand Award: Car – Toyota
  • Overall Brand Award: SUV/Truck – Toyota
  • Car: Main – Toyota Corolla
  • Full-size Pickup: Toyota Tundra
  • Sport Car: Main – Toyota Supra GR
  • SUV: Main Compact/Sub-compact – Toyota RAV4
  • SUV: Main Mid/Full – Toyota Land Cruiser
  • PHEV Luxury: Lexus NX-Series

About Canadian Black Book

Canadian Black Book has been providing vehicle values to the Canadian automotive industry for more than 60 years. Through the company’s growth, it has evolved into a leading provider of vehicle valuations, residual value forecasts, and VIN decoding services. As ‘The Authority’ for vehicle values, the Canadian Black Book values are utilized by both dealers and manufacturers, as well as leasing, finance, insurance, and wholesalers. By utilizing the Canadian Black Book Enhance Vehicle Matching (EVM) solution, the industry will be able to better decode 17-digit VINs down to the specific trim package of the vehicle, thereby allowing for a more precise valuation of the vehicle. 

About Toyota Canada Inc.
Toyota Canada Inc. (TCI) is the exclusive Canadian distributor of Toyota and Lexus vehicles. Toyota has sold over six million vehicles in Canada through a national network of 287 Toyota and Lexus dealerships. Toyota is dedicated to bringing safety, quality, dependability and reliability to the vehicles Canadians drive and the service they receive. TCI’s head office is in Toronto, with regional offices in Vancouver, Calgary, Montreal and Halifax, and parts distribution centres in Clarington and Vancouver. Toyota also operates two manufacturing facilities in Canada. Having produced more than nine million vehicles, popular Canadian models built at these facilities include Toyota RAV4, Toyota RAV4 Hybrid, Lexus RX 350 and RX 450h hybrid, as well as Lexus NX 250, NX 350 and NX 350h hybrid. The company has sold more than 19 million electrified vehicles worldwide and is the number one seller of electrified vehicles in Canada.

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